BTS will join Madonna and Shakira to headline the first large-scale halftime show during the FIFA World Cup final on July 19, 2026. Produced by Global Citizen, the event integrates sports and music to support global educational initiatives.
Key Facts
- Venue: MetLife Stadium (New York New Jersey Stadium).
- Curator: Chris Martin of Coldplay.
- Lineup: Includes BTS, Madonna, Shakira, and characters from "Sesame Street" and "The Muppets."
- Fundraising Goal: $100 million for the "FIFA Global Citizen Education Fund."
- Mission: Addressing extreme poverty and climate change through global cultural engagement.
Key Terms
- Global Citizen: An international organization dedicated to ending extreme poverty and driving social change.
- FIFA Global Citizen Education Fund: A joint initiative providing education and soccer access to children in underprivileged regions.
Key Quote
"It is a great honor to stand on such a meaningful stage where the whole world comes together. We believe music is a universal language that conveys hope and harmony. Through this World Cup, it is even more meaningful to share that message with global viewers and contribute to expanding educational opportunities for children."
— BTS
Next
- The show will broadcast globally on July 19, 2026.
- Organizers will pursue the $100 million fundraising target to support soccer and education in underprivileged areas.