Actress Shin Se-kyung has signaled her support for BTS by showcasing official merchandise from the group's record-breaking comeback album, ARIRANG. Returning from a nearly four-year hiatus, the group has shattered personal sales records and dominated global music charts.
Summary
| Event | Detail |
|---|
| The Post | Shin Se-kyung wearing official "SWIM" windbreaker |
| Chart Status | Simultaneous #1 on Billboard 200 and Hot 100 |
Key Facts
- Shin Se-kyung shared social media photos wearing a "KEEP SWIMMING" windbreaker produced by HYBE.
- The apparel is official merchandise for "SWIM," the title track of BTS's 5th regular album, ARIRANG.
- BTS's first full-group release in 3 years and 9 months features seven characters representing the members swimming in an ocean.
- ARIRANG sold 4,169,464 copies in its first week, breaking the previous record of 3.37 million copies set by MAP OF THE SOUL : 7.
- As of April 4, BTS achieved a "double crown" by topping the Billboard 200 and Hot 100 concurrently.
Key Terms
- ARIRANG: BTS's 5th regular album.
- KEEP SWIMMING: The promotional phrase featured on official "SWIM" merchandise.
Key Quote
"In the published photos, she displays natural charm wearing a windbreaker with the phrase 'KEEP SWIMMING.' This clothing is merchandise produced by HYBE to commemorate 'SWIM,' the title track of BTS's 5th regular album, ARIRANG."
— Nate News
Next
- Monitoring the continued global chart performance of "SWIM" following its Billboard Hot 100 debut.
- Assessing the market impact of the "KEEP SWIMMING" merchandise line following celebrity endorsements.
- Updates on BTS's promotional activities for their 5th regular album.