TWICE Seoul Pop-up Store: July 2-12 for 'THIS IS FOR' Tour Finale

TWICE has opened the "THIS IS FOR" World Tour Finale pop-up store at Plat1399 Studio in Gangdong-gu, Seoul. Running from July 2 to July 12, 2026, the space commemorates the conclusion of the group's largest global tour to date. Since starting in July 2025 at the Incheon Inspire Arena, the tour has spanned 81 performances across 44 cities worldwide.

Key Facts

• The store occupies two floors: the first floor serves as a merchandise shop, while the second floor hosts exhibitions and interactive spaces.
• The venue features a marine-themed "summer atmosphere" incorporating yacht concepts and the official "TWICE Lovelys" characters.
• Interactive activities include the "TALK THAT TALK: LYRIC QUIZ" and a "COLOR YOUR TWICE LOVELYS" character decoration station.
• All attendees receive a TWICE LOVELYS character fan. Visitors who complete a five-stamp mission receive a scratch-off lottery ticket for prizes.
• The world tour finale at the KSPO DOME will feature a 360-degree open stage design; all sessions are sold out.

Key Terms

• TWICE Lovelys: Also known as "Laburi," these are the official animated characters representing the members of TWICE.
• KSPO DOME: A major indoor arena in Bangi-dong, Seoul, and the site of TWICE's tour finale.
• Plat1399 Studio: The event space in Gangdong-gu hosting the eleven-day pop-up experience.

Key Quote

"The pop-up store features various products and exhibition spaces centered around Twice's official character, Twice Laburi." — BNT뉴스

Next

• The pop-up store remains open through July 12, 2026.
• TWICE will perform three encore concerts from July 10 to July 12 at the KSPO DOME.