Wanna One's Park Ji-hoon topped the boy group individual brand reputation rankings for April 2026, marking his second consecutive month at number one. The idol-actor led a top five otherwise dominated by BTS members.
Key Facts
- Park Ji-hoon earned a brand reputation index of 14,004,945 points in April, a 7.77% increase from his March score of 12,995,107.
- The April 2026 top five rankings are: Park Ji-hoon (1st), BTS's Jimin (2nd), Jungkook (3rd), Jin (4th), and RM (5th).
- Park Ji-hoon’s brand score breakdown: participation index (4,277,219), media index (4,636,148), communication index (3,031,099), and community index (2,060,478).
- Park Ji-hoon maintains a 93.51% positive sentiment ratio.
- Trending keywords associated with Park Ji-hoon include "The Man Who Lives with the King," "Reflect," and "Bodyelse."
Key Terms
- Brand Reputation Index: A metric measuring consumer impact and popularity across participation, media, communication, and community indices.
- Link Analysis: An evaluation of the most frequent verbs or action-based terms associated with a subject.
Key Quote
“In the link analysis for Wanna One's Park Ji-hoon, 'return, reveal, and hold' ranked high. In the keyword analysis, 'The Man Who Lives with the King, Reflect, Body Els' were the top terms.”
— Koo Chang-hwan, Director of the Korea Corporate Reputation Research Institute