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KISS OF LIFE Explores Artistic Identity with Y2K-Inspired Single "Who Is She"
3 hours ago•Lisa Park
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KISS OF LIFE has released their second single album, Who is she, exploring the group's artistic essence through 2000s-style dance-pop. The album and its cinematic music video debuted on global streaming platforms on April 6, 2026.
Summary
| Event | Detail |
|---|---|
| Release Date | April 6, 2026, at 6 PM |
| Title Track | "Who is she" |
| B-Side Track | "Don't mind me" |
| Showcase Venue | Blue Square Woori WON Card Banking Hall, Seoul |
Key Facts
- The title track modernizes the early 2000s "millennium feel" with an intuitive structure and microphone-based choreography.
- The two-track album creates a continuous flow to showcase the group's unique charm.
- Filmed over three days in extreme cold, the "Who is she" music video uses pyrotechnics and drifting cars to create a high-energy visual contrast.
- The album addresses external scrutiny and questions regarding the members' identities since their debut.
- Member Natty stated that the title track immediately felt like "their song," predicting a powerful stage performance.
- The music video portrays the members as underdogs who maintain an irreplaceable presence while under external surveillance.
Key Terms
- Who is she: The title of the second single album and lead track, emphasizing group identity through performance.
- Blue Square: The Hannam-dong venue where the group held their media showcase.
Key Quote
"I think the question 'Who is she?' is one that everyone receives at least once in their lives. Rather than giving a clear answer, we included a message that we will prove it on stage." — Belle
Next
- Upcoming music show performances will feature specialized microphone choreography.
- Global digital chart performance will be monitored for "Who is she" and "Don't mind me."