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ILLIT Signals New Era with 'MAMIHLAPINATAPAI' Comeback Schedule
3 hours ago•James Shin
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ILLIT has begun the countdown for their fourth mini-album, MAMIHLAPINATAPAI, following the release of a promotion calendar on their official social media channels. The group is set to showcase a stylistic shift toward a more sensory and sophisticated atmosphere.
Summary
| Event | Detail |
|---|---|
| Project | 4th Mini-Album MAMIHLAPINATAPAI |
| Official Release | April 30 at 6:00 PM (Worldwide) |
Key Facts
- The promotion calendar image features a rose in a plastic bag, signaling a sensory departure from the group's previous cute image.
- Fans can expect the 'GRWM' concept photos on April 7 and 'FREE RIDER' concept photos on April 14.
- An audio highlight medley will debut on April 21.
- A campaign film for the title track "It’s Me" will be released on April 23 to preview the song's message and sound.
- A dedicated 'IT'S ME' version of concept photos will follow on April 24.
- Official music video teasers are scheduled for consecutive release on April 27 and April 28.
- The 4th mini-album and the full music video will be released simultaneously worldwide.
Key Terms
- ILLIT: A five-member K-pop girl group consisting of Yunah, Minju, Moka, Wonhee, and Iroha.
- MAMIHLAPINATAPAI: The title of the group's fourth mini-album.
- It’s Me: The lead title track of the upcoming album.
Key Quote
"In particular, the depiction of a rose in a plastic bag within the promotion calendar image creates a sensory atmosphere that contrasts with their previous cute image." — Nate News
Next
- Watch for the 'GRWM' concept photos on April 7 to see the group's visual transformation.
- Tune in for the highlight medley on April 21 for a first listen to the new tracks.
- Prepare for the global release of the music video and album on April 30 at 6:00 PM.